Create a LinkedIn About Section that Sells

Create an About Section that Sells

This is my formula for a short, effective About section that converts readers into leads.

1 - Create Curiosity

2 - Proof Of Concept

3 - Who You Help

4 - Social Proof

5 - CTA

I've also included an editable framework you can follow, and a breakdown of how my own About section follows the formula.

TL;DR: How to optimize your Linkedin About section for leads.

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